Good ideas. Clear direction.

Since 2010, we have connected communication, technology and events. Founded in Aquidauana and registered in Salto, Ego combines direct leadership with project specialists to serve businesses and institutions throughout Brazil.

Our story

An idea that keeps moving.

Since 2010, we have connected communication, technology and events. Founded in Aquidauana and registered in Salto, Ego combines direct leadership with project specialists to serve businesses and institutions throughout Brazil.

Rodney Júnior founded Ego in Aquidauana in 2010. His experience brings together advertising, technology and institutional engagement. Your project has a dedicated lead and specialists chosen for the challenge.

Ego Criativo is a trademark registered with Brazil’s INPI.

Ego Criativo artwork with the white logo on a brown background and the motto “De uma boa ideia nasce uma inovação” (From a good idea, an innovation is born)
Ego Criativo's motto
16years since foundation
2010founded in Aquidauana, MS
4connected areas of expertise
ODSpublicly credited portal

Founder and Business Director of Ego Criativo

Rodney Júnior

I know both sides of the table. That is what gets things moving.

A math teacher by training, he founded Ego in 2010 and spent over fifteen years working across companies, associations and government. Today he also leads institutional relations at Coutinho Companhia, a fashion retail group recognized by Mercado Livre in 2026.

Rodney Júnior, founder of Ego Criativo
Mercado Livre Award 2026Winner in the Fashion category
  • 2010founded Ego Criativo
  • 2017-2019National Youth Council member
  • 2025Honorary citizen of Salto
  • 2026Mercado Livre Award, Fashion

Sourced milestones

  1. 2025-2027

    National Council member and communication lead in MS

    Movimento Nacional ODS

    See source (opens in a new tab)
  2. 2021-today

    Director of Institutional Relations

    Coutinho Companhia

    See source (opens in a new tab)
  3. 2017-2019

    National Youth Council member

    Conjuve, Federal Government

    See source (opens in a new tab)
  4. 2017
  5. 2014-2016
  6. 2012-2022

    MS board member and Tax Awareness Fair coordinator

    Conaje

    See source (opens in a new tab)

16 recognitions, each with who granted it and when.

  1. 2026

    2026 Mercado Livre Award, Fashion category winner, with the Blog Moda do Dia store

    Mercado Livre See source

  2. 2025

    Honorary Citizen of Salto, Legislative Decree 13/2025

    Câmara Municipal de Salto/SP See source

  3. 2022

    Certificate of Recognition for Administrator’s Day

    Câmara Municipal de Aquidauana See source

  4. 2019

    Recognition for the 2017-2019 term serving Campo Grande’s youth

    Conselho Nacional de Juventude (CONJUVE)

  5. 2018

    Eneida Cristina Ribeiro Social Assistance Merit for implementing ID Jovem

    Secretaria Municipal de Assistência Social de Campo Grande

  6. 2018

    Recognition for contributing to Campo Grande’s retail sector

    CDL Campo Grande

See the other 10 recognitions
  1. 2017

    2016 Entrepreneurial Merit Medal

    AJE-MS

  2. 2017

    Tribute to the leadership of Campo Grande’s youth

    Prefeitura de Campo Grande

  3. 2016

    2016 Young Entrepreneur Trophy

    Assembleia Legislativa de Mato Grosso do Sul See source

  4. 2016

    Entrepreneurial Merit Medal for contributions to Mato Grosso do Sul’s business sector

    AJE-MS

  5. 2016

    Community Merit, Let’s Talk About Ethics program

    Junior Achievement Brasil

  6. 2016

    Community Merit, Action for the Planet program

    Junior Achievement Brasil

  7. 2016

    Community Merit, Skills for Success program

    Junior Achievement Brasil

  8. 2015

    MDG-SDG Guardian title for talks on the UN goals

    Núcleo Municipal dos ODM

  9. 2014

    Community Merit, Job Shadow Day program

    Junior Achievement Brasil

  10. 2007

    Organizing committee of the 2nd Mathematics Week

    Universidade Federal de Mato Grosso do Sul (UFMS)

Purpose

Mission, vision and values.

Mission

We turn viable ideas into profitable products.

We combine strategy, creative work, technology and events so that every amount invested in communication comes back as sales, reputation or relationships, measured in numbers.

Vision

To be, by 2030, the reference for bringing big-city strategy to companies and institutions across Brazil, from the interior to the world.

With clear scope, close collaboration and projects you can explore in practice.

Values

  • Innovation

    Technology and creativity serving results, not trends.

  • Ownership

    The person you talk to is accountable for delivery. We make things happen.

  • Transparency

    Accounts stay in your company's name, and what did not work is put on the table too.

  • Simplicity

    Clear language, short processes and decisions based on numbers.

  • Excellence

    Every stage ends in a deliverable, with a goal, an indicator and a deadline.

How the house works

Lean structure. Specialists for each project.

A managing partner who serves clients personally and a network of specialists assembled for each delivery. The honest trade-off: Ego never takes on more work than it can follow closely.

Client service and strategy

Diagnosis, action plan and follow-up of every project, by the person who signed the work with you.

Administration

Contracts, finance and paperwork up to date, including for public tenders.

Design

Visual identity, logos, materials and campaigns.

Development

Websites, portals, apps and custom software.

Copywriting

Texts and copy that sell without sounding forced.

Audiovisual

Filming, editing and video production.

In practice

One full agency or five suppliers?

CriterionWith Ego CriativoSeparate suppliers
Client serviceOne point of contact for everythingOne contact per service
Brand identitySame language online, in print and at eventsEvery piece looks different
StrategyGoal, indicator and deadline before productionIsolated actions
ProductionDesign, copy, video and web in the same projectYou coordinate everyone
Track record16 years of active registration and more than 30 events deliveredVaries
Events and pressBuilt into the campaignHired separately

Marketing that turns into profit starts by finding out how much is turning into expense.

  • Where your brand stands today: on Google, on social media and in your buyers’ minds
  • The 3 opportunities with the highest return for the least effort
  • What to do in the next 30 days

One conversation, with no pushy proposal. If it does not make sense for you, it ends there.